Hello!

Croeso!

Hello! Croeso!

Hi, I’m Alaw, welcome to my portfolio!

I'm a Welsh creative and marketer who thrives on variety and hates standing still.

I love people, love learning, and love the kind of work that does not fit neatly into one box. Whatever I am making, I bring curiosity, care, and a willingness to get stuck in!

(It’s pronounced Al-Aw, more like allow, than A-Law in case you were curious)

Current Work

I am the in-house creative at Rhug Estate and Rhug Wild Beauty — two very different brands, one very small team, and an incredibly varied role. On any given week I might be designing packaging, shooting product photography, building a campaign from scratch, or getting the banners printed for the next event.

This is a snapshot of what I get up to.

RHUG WILD BEAUTY

socials

RHUG WILD BEAUTY

product photography

RHUG WILD BEAUTY

Product artwork

RHUG ESTATE

Graphic Design

RHUG ESTATE

Photography/videography

RHUG ESTATE

Events

RHUG ESTATE

Physical marketing

Rhug Estate Video Content

Projects

Close-up of a decorative wooden chair with a floral patterned cushion. Text overlaid reads: "Desk to Deck Chair with Karen Millen" and "August 15th | Trafalgar Square."
A young woman with dark skin, braided hair, wearing a light-colored, ruffled, and layered fashion piece that appears to be made from translucent fabric and paper, stands against a black background.

Elevating Karen Millen’s Brand Presence

London Fashion Week

A young woman with dark hair and light skin sitting on a beige sofa near large windows with grey curtains. She is resting her head on her hand and looking at the camera. Outside the window, leafless trees and cloudy sky are visible. The room has a clock on the wall and a patterned rug on the floor.
Three cans of beverage labeled 'KITCHEN CLUB,' 'NOISE PLAIN,' and 'WALK GOOD WARRIOR,' a lamp, and a yellow starburst sign that says 'Step outside your comfort zone and give our new CRXW beer a try!' on a background of pink and purple vertical streamers.
Jewelry featuring rainbow-colored geometric designs displayed in a small open box with the words 'all we are' and a star symbol above.

Everywhere is ordinary

Fashion Anthropology

Two magazines, one with a photo of athletes and the word 'Hedwig', and the other with the word 'Torriso' on the cover, placed on a black surface.

The Gift

Heddiw //Today

A large industrial port with orange cranes on a dock, shipping containers stacked nearby, and water in the foreground with a boat named 'Vancouver BC.' Mountains are visible in the background under a blue sky with clouds.

Passions and projects

Two young people standing next to a brick wall and a wooden gate, with one wearing a teal cap and the other a black cap, both with sunglasses and casual clothing.

The Art of F1 Fan Devotion

Multiple booklets laid out on a green surface, each showing a cover with a photograph of power lines and a building, along with text including titles and author names.

Castle Rock x Wigflex